On’s patented CloudTec® technology is engineered to deliver a soft landing followed by an explosive take-off.
So what is Cloudtec? Basically it is the small individual pods that On has developed for the sole of their running shoes to deliver an unbelievably light running sensation.
Each model has its own unique sole and the pic above shoes how the Cloud model has 16 individual pods to help get you to your desired push off.
"Running should be fun, not an exercise in self-control. Instead of correcting your movement, On Running lets you run how you were meant to run. On’s intelligent CloudTec® cushioning takes the first heavy blow off the street or trail and then lets you transition naturally to the forefoot, where the Cloud elements become firm for a stable and a powerful push-off. Cushioning, but only when you need it."
Gone are the days of thinking its important to load a shoe with extra supportive features and control your running motion. The latest research show's its important to find a comfortable shoe that helps guide you through your natural running stride. On have found this balance between speed and comfort.
One thing that becomes very apparent when you run with on's for your first time is just how much your muscles are working in your feet. This is due to cloudtec's ability to adapt to your individual foot strike and give you the runner more control of the running motion that you were built for. In the end your running efficiency will be better and a new PB could be on the cards.
